Now we get to the how to's for getting your SiteMaker site effectively optimised for Search Engines. If you're new to this series of articles, best to read Part I first, and get the ground rules under your belt, otherise it may not all make sense. This section now kicks off the discussion on what to do, so pay close attention!
Technical info
Articles discussing some of the technologies that are used to create SiteMaker, and the issues they createMonday, February 26 2007
SiteMaker and Search Engine Optimisation (SEO) - Part II
By Joe on Monday, February 26 2007, 14:20
Tuesday, February 20 2007
SiteMaker and Search Engine Optimisation (SEO) - Part I
By Joe on Tuesday, February 20 2007, 12:56
Search Engine Optimisation on SiteMaker is much like Search Engine Optimisation with any website. The key is to make sure that your site contents are focused and relevant to the keywords that you wish to rank highly on. This means making a real effort in a number of places to make sure the terms you use are consistent. And don't be too ambitious, you're never going to beat the big guys if your words are too general and competitive.
Tuesday, January 30 2007
Cookies, Domain Names and Pernickety PayPal
By Walt on Tuesday, January 30 2007, 14:44
Love it or hate it, PayPal does serve a purpose. For those keen to enter the commercial market place as a trader or seller, the big banks don't make it that easy and PayPal does fill the gap. But this is not a recommendation, this is a quick fix guide to the main problems you (or your customers) may encounter when using PayPal on your website. The most common issues are:
- My customers have items in their shopping basket even though they've not visited my site before
- Customers complain about an error message when trying to pay
- PayPal seems to work on my Moonfruit domain but not my own domain name
- My customers just can't complete a purchase - it keeps failing
So if any of those comments look vaguely familiar, read on...
Monday, January 15 2007
Why all the fuss about Domain Names? (Masked Forwarding v Pointing)
By Walt on Monday, January 15 2007, 16:56
When you buy yourself a domain name you also, inadvertently, buy into a world of frames, no-frames, IP addresses, and the occassional: 'something's not right'. Normally you don't need to worry about finding these 'little extras' although sometimes they have a habit of finding you. As always, there's a right way and a wrong way of doing things and sometimes the choice you make just ends up going wrong.
Setting up your domain name correctly can be important, as it will improve your search engine listings and it can ensure that your customers don't experience unforseen problems with your site.
Tuesday, December 19 2006
Google Analytics 101
By Walt on Tuesday, December 19 2006, 15:11
There have been a couple of responses to Joe's blog about the recent December release and some entries in the Forum about Google Analytics: how to set it up, what data to look at, and no data coming through at all. So I'll give everyone a few ideas on how it all fits together.
Friday, November 17 2006
SiteMaker, Flash and Search Engine Optimisation
By Joe on Friday, November 17 2006, 15:12
The myths about Flash and Search Engines - what's true and what isn't
It's a commonly held belief that Flash content does not work well with search engines. It's true that most search engines can't read the contents of a Flash movie, but it's not true that this necessarily makes a difference to how they index Flash objects, or a Flash site. Like many things in HTML, there are good ways and bad ways of doing everything, and the best ways lead to the best results.
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